intro
The market for sports rights is in a huge period of upheaval, transforming into a richer, more diverse and complicated landscape. We like it like that.
We are in the middle of this transformation doing things differently, ambitious but pragmatic, forward looking but with immaculate execution. Again.
We are led by a team that have done it all before. But we are always learning, we are like machines, but not artificial.
We have been on both sides of the table creating products and business models that have changed sports broadcast, OTT, betting and digital forever.
We see the bigger picture and we’ve made it happen.
Now we are here for the rights holders. We create data-driven, forward-looking strategies to help sports right holders maximise their revenues on a long-term basis, by embracing fan and technology led change.
our market
The media market for sports rights is more varied than ever before. Pay TV, Streaming, OTT, VOD, Betting, Advertising, D2C and Commerce all play an ever-evolving role, but it’s all change, in every way, everywhere.
These sectors all have different players with various business models, but now they all have one thing in common: they make data-driven business decisions. They want market and content “optionality” to develop their own revenue mix but have transitioned to subscriber-based decisions not content-led ones.
To survive and thrive in this new world order you need to fully understand your market and your partners, analyse and model their business, and customise your offering. Make your product work for them, not just you.
To do this you need to have done it before. Multiple times. And at the highest level with integrity and immaculate execution.
You need to be able to think and act not just as a rights owner, but as a broadcaster, a streamer, an App, a bookmaker, a disruptor and as an innovator. At scale on a global basis, but with local experience and know how.
This is what we do.
The time is right for a new partner and a new mover in the sports media industry – that partner for you could be PEAK.
about us
PEAK is made up of key members of the team that created and grew Perform and then DAZN.
Simon Denyer
Jacopo Tonoli
Bruno Rocha
Augustine Tan
Tom Davis
We are world leaders in Rights Strategy, Segmentation and Valuation. We have launched major products and partnerships in OTT, InPlay Betting, Digital, CRM & Fan Engagement, Data, VOD & Digital Advertising, Telco & Distribution, and Social Media Partnerships.
We understand companies intimately and what they need to deliver growth. We’ve done start up’s, growth strategies, global expansions, IPO’s, M&A, investments, private placement, private equity, strategic partnerships.
Along the way we also built or acquired many of the leading data and digital brands in the sports market such as Opta, Runningball and Goal.com.
And negotiated some of the biggest rights deals in history with all the major European and American leagues and the creation and management of joint ventures with NFL, CONMEBOL, WTA, FIBA and Matchroom.
Now PEAK has been founded with a ground-breaking long-term partnership with La Liga to combine this unique set of skills and expertise with one of the World’s most iconic sporting brands.
Contact us
We are in London, Madrid, Milan and Singapore.
© 2023
PEAK SPORTS MEDIA LIMITED